ESAAL's 44th Annual Conference & Trade Show

April 28 - May 1, 2025

Turning Stone Resort, Verona NY


Sponsoring and exhibiting gives you the opportunity to connect with your current and potential customers. You’ll gain visibility, recognition and make a strong statement about your commitment and dedication to the Assisted Living Community. Be involved in the action and put your marketing dollars to work where the prospects are, at ESAAL’s 43rd Annual Conference & Trade Show!

View Complete 2024 Exhibitor & Sponsor Prospectus
 2024 Rates
ESAAL Member
Prime Booth
$1,153 Early Bird
$1,423 Early Bird
Standard Booth
$1,108 Early Bird
$1,333 Early Bird
Click to Register for a Booth
  •  A prime booth space is in a more heavily trafficked area.

  • To receive the ESAAL member rate, you must be a member in good standing or submit a membership application with payment. For more information on membership, please visit our website: or email Karen Thornton, Director of Member Services: [email protected]

  • Early Bird Rate must be reserved & paid for by 5:00pm on Friday, February 9, 2024, or standard rates will be applied

 Shipment of materials & Electrical Needs
CLICK to read 2024 Exhibitor Regulations & Policies


Sponsorships are available that can enhance your exhibitorship or give you an on-site presence if you're unable to attend in-person.  Sponsors enable us to continue to bring incredible speakers to the conference & give attendees an experience to remember year after year. Some of the opportunities we have:

Click to become a Sponsor

 If you have an idea for a sponsorship, please contact Cara Groff [email protected] to create a custom package!

Thank you for helping ESAAL Lead, Empower, & Inspire our conference attendees!  We value your membership and support of the annual conference year after year.

If you have any questions or problems logging in or registering, please contact Event Coordinator:

Cara Groff, CMP: [email protected]

Hotel Accommodations - The Saratoga Hilton

We have a group rate of $199, plus taxes per night. The group rate is available until FRIDAY MARCH 22, 2024.   After that date, it is based on availability & it is best to call to make your reservation.


This link will open a new window with a dedicated website for the group rate.  No code needed!

To reserve by phone: 518-584-4000 and identify yourself as with the Empire State Association of Assisted Living room block.

To modify or cancel your reservations, please call Saratoga Hilton Accommodations at 518-584-4000.

Contact Cara Groff, CMP, Event Coordinator, with questions: [email protected]